Understanding the New York Mayor's Style Choice: What His Suit Tells Us About Contemporary Masculinity and a Changing Culture.
Growing up in the British capital during the 2000s, I was constantly immersed in a world of suits. They adorned businessmen rushing through the Square Mile. You could spot them on dads in Hyde Park, playing with footballs in the golden light. Even school, a cheap grey suit was our required uniform. Traditionally, the suit has functioned as a uniform of seriousness, signaling power and performance—traits I was told to embrace to become a "adult". However, before recently, my generation seemed to wear them less and less, and they had all but disappeared from my mind.
Subsequently came the newly elected New York City mayor, Zohran Mamdani. Taking his oath of office at a closed ceremony wearing a sober black overcoat, crisp white shirt, and a distinctive silk tie. Riding high by an innovative campaign, he captured the world's imagination like no other recent mayoral candidate. But whether he was celebrating in a hip-hop club or appearing at a film premiere, one thing was mostly unchanged: he was almost always in a suit. Loosely tailored, contemporary with soft shoulders, yet traditional, his is a typically middle-class millennial suit—well, as typical as it can be for a cohort that rarely chooses to wear one.
"This garment is in this strange position," notes men's fashion writer Derek Guy. "Its decline has been a gradual fade since the end of the second world war," with the significant drop coming in the 1990s alongside "the rise of business casual."
"Today it is only worn in the strictest locations: marriages, funerals, and sometimes, legal proceedings," Guy states. "It is like the traditional Japanese robe in Japan," in that it "fundamentally represents a tradition that has long retreated from daily life." Many politicians "don this attire to say: 'I am a politician, you can have faith in me. You should vote for me. I have legitimacy.'" Although the suit has traditionally signaled this, today it enacts authority in the hope of winning public trust. As Guy elaborates: "Because we are also living in a democratic society, politicians want to seem approachable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of drag, in that it performs masculinity, authority and even proximity to power.
This analysis stayed with me. On the rare occasions I need a suit—for a ceremony or black-tie event—I retrieve the one I bought from a Japanese department store a few years ago. When I first picked it up, it made me feel sophisticated and high-end, but its slim cut now feels outdated. I imagine this feeling will be only too familiar for numerous people in the diaspora whose families come from somewhere else, particularly global south countries.
Unsurprisingly, the working man's suit has lost fashion. Similar to a pair of jeans, a suit's silhouette goes through trends; a specific cut can thus define an era—and feel rapidly outdated. Take now: looser-fitting suits, reminiscent of Richard Gere's Armani in *American Gigolo*, might be in vogue, but given the cost, it can feel like a significant investment for something likely to fall out of fashion within a few seasons. Yet the attraction, at least in certain circles, endures: in the past year, department stores report suit sales increasing more than 20% as customers "shift from the suit being everyday wear towards an appetite to invest in something exceptional."
The Politics of a Mid-Market Suit
Mamdani's preferred suit is from Suitsupply, a European label that retails in a moderate price bracket. "He is precisely a product of his background," says Guy. "A relatively young person, he's neither poor nor extremely wealthy." Therefore, his moderately-priced suit will resonate with the group most inclined to support him: people in their thirties and forties, college graduates earning professional incomes, often frustrated by the cost of housing. It's precisely the kind of suit they might wear themselves. Not cheap but not lavish, Mamdani's suits plausibly align with his proposed policies—which include a rent freeze, constructing affordable homes, and free public buses.
"You could never imagine Donald Trump wearing Suitsupply; he's a Brioni person," observes Guy. "He's extremely wealthy and was raised in that property development world. A power suit fits naturally with that elite, just as more accessible brands fit naturally with Mamdani's constituency."
The legacy of suits in politics is long and storied: from a well-known leader's "controversial" beige attire to other national figures and their suspiciously impeccable, tailored appearance. As one UK leader discovered, the suit doesn't just dress the politician; it has the potential to define them.
Performance of Normality and Protective Armor
Maybe the key is what one scholar calls the "performance of ordinariness", summoning the suit's historical role as a uniform of political power. Mamdani's particular choice taps into a deliberate modesty, neither shabby nor showy—"respectability politics" in an unobtrusive suit—to help him connect with as many voters as possible. But, experts think Mamdani would be aware of the suit's historical and imperial legacy: "The suit isn't apolitical; scholars have long pointed out that its contemporary origins lie in imperial administration." It is also seen as a form of defensive shield: "I think if you're from a minority background, you aren't going to get taken as seriously in these traditional institutions." The suit becomes a way of signaling credibility, perhaps especially to those who might doubt it.
Such sartorial "code-switching" is hardly a recent phenomenon. Indeed historical leaders once wore formal Western attire during their early years. Currently, certain world leaders have started swapping their typical military wear for a dark formal outfit, albeit one without the tie.
"In every seam and stitch of Mamdani's public persona, the tension between insider and outsider is visible."
The suit Mamdani chooses is deeply symbolic. "As a Muslim child of immigrants of South Asian heritage and a democratic socialist, he is under scrutiny to conform to what many American voters expect as a sign of leadership," notes one expert, while at the same time needing to navigate carefully by "not looking like an establishment figure betraying his non-mainstream roots and values."
But there is an acute awareness of the double standards applied to who wears suits and what is interpreted from it. "That may come in part from Mamdani being a millennial, skilled to adopt different identities to fit the occasion, but it may also be part of his diverse background, where code-switching between languages, traditions and clothing styles is typical," commentators note. "White males can remain unremarked," but when women and ethnic minorities "seek to gain the power that suits represent," they must carefully negotiate the codes associated with them.
Throughout the presentation of Mamdani's public persona, the tension between belonging and displacement, insider and outsider, is visible. I know well the awkwardness of trying to fit into something not built for me, be it an inherited tradition, the society I was born into, or even a suit. What Mamdani's style decisions make clear, however, is that in politics, image is never neutral.